Revitalising Flocareer's online presence, we crafted a seamless user experience, redefining brand identity, and elevating the platform's capabilities to help top brands streamline interviews with efficiency and expertise.

What we did

Strategy Workshop
Brand Identity Design
Web Design
Marketing Collateral Design

Project & Platform

Branding & Web Design


UI UX Design Studio in Pune
UI UX Design Studio in Pune

About FloCareer

FloCareer is an innovative platform that revolutionizes candidate selection with its Interview as a Service (IaaS) approach. With a vast network of over 4,000 interview experts and a library of 40,000+ skills-based interview questions, FloCareer empowers brands to efficiently identify top candidates from a pool of highly qualified talent. FloCareer’s interview platform streamlines the entire hiring process, providing a hassle-free and more efficient way to schedule, conduct and evaluate interviews.

visit FloCareer.com

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Unbiased Approach

As part of FloCareer’s commitment to diversity, equity, and inclusion, we used black and white photography throughout the website to showcase their unbiased approach and commitment to representing all people equally.

Unbiased approach - UI UX Design Company in India
Brand Guidelines - Flocareer - UI UX Design Studio

From Cluttered Chaos to Streamlined Success​

The website was outdated, cluttered, and difficult to navigate. The lack of clear messaging and unclear value proposition, a hurdle for potential customers to fully grasp the value of Ecobillz’s offerings.


Transforming Ecobillz's Digital Presence​

We embarked on an exciting journey to redefine Ecobillz’s digital presence. Our mission was clear: to tackle the issues plaguing their outdated website and create a modern, responsive, streamlined, and user-friendly website.

UI UX Design Studio

Clients results

Ecobillz grows exponentially in the international markets like UK, Dubai, South Africa and India by offering front desk automation, revenue reconciliation, backend automation and a lot of services to reduce hassle in the business process and provide valuable data and insights to take business decisions. Using the website Ecobillz was able to clearly communicate the features and benefits of their platform that encouraged more people to use their platform.

Our Approach

In a collaborative journey with Flocareer’s visionary stakeholders, our team embarked on a mission to redefine their online presence and elevate the platform’s capabilities. With a focus on enhancing user experience and showcasing cutting-edge technology, we aimed to drive Flocareer’s growth in the global market. Explore the workflow scenario to gain an overview of the process.

  1. We kicked off the project with a strategy workshop involving key stakeholders.

  2. Clear objectives were set to drive the website redesign process.

  3. We created meticulous brand guidelines to define the brand’s identity.

  4. A comprehensive overall branding effort breathed new life into the platform, including logo redesign and brand assets.

  5. We carefully planned the sitemap and information architecture for seamless navigation.

  6. Detailed wireframes and compelling content were thoughtfully crafted with users in mind.

  7. Our designers skilfully created high-fidelity visual mockups to elevate the platform’s appeal.

  8. A thorough final design review allowed us to make necessary revisions for perfection.

  9. With dedication and hard work, we successfully completed the project and handed over the revamped website to our delighted client.


During this remarkable journey, we fostered a strong collaboration with FloCareer, ensuring that their vision and objectives were at the core of our efforts. The result was a stunningly redesigned website that not only fulfilled their requirements but also offered an elevated user experience.

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Harnessing the Power of WordPress and Elementor for Effortless Content Management​

WordPress formed the foundation of our development process, offering a reliable and flexible content management system (CMS). With its wide range of plugins and customizable themes, WordPress provided a solid framework for building the website. We integrated Elementor, a popular drag-and-drop page builder plugin for WordPress, to bring our design concepts to life and ensure a smooth user experience. This powerful tool allowed our team to visually design and construct the interface without complex coding. By utilizing the WordPress and Elementor combination, we granted the marketing team complete control over content management, enabling them to make real-time updates and customize the user interface autonomously. This streamlined approach facilitated rapid iterations, efficient marketing campaigns, and seamless content updates.

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Clients results

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Working with Magnetize was everything I hoped it’d be. They are organised, fast and produce excellent, well-thought-out work. More than a design executer, I see them as a design partner. I spoke with over a dozen agencies before choosing Magnetize studio, and am glad I did. Would highly recommend their services.

Dr. Ameet Patil

Founder & CEO, Ecobillz