MVP DESIGN

Start with an MVP,
then keep optimizing

We help you to design the minimum set of features to get market validation.

Slack, Salesforce, Airbnb, Paypal – every company started with a small and simple solution to a critical problem. That’s what we will help you to find – a critical problem to solve and the perfect method to solve it.

Design the absolute minimum
workable set of features

Build Fast

MVP is something you can build fast and put it in front of your customers as soon as you can.

Save Budget

Focusing on a small set of features for launch lets you avoid burning money on development.

Learn

With an MVP your team can learn what your customer wants and needs and deliver just that.

Iterate

Based on your learnings, continue improving on your solution until it solves the user problem.

Here’s how we do it

STEP 1

Product Discovery

We’ll have a session with you to discover your product vision and understand how we can strip it down to an MVP. At the end of product discovery, you’ll get a user flow – a path the user will accomplish his task.

Your Role

What we will do

STEP 2

Visual Design

With the screen structure tested and approved, we can create a visual design for your product. You can give us some references for inspiration, or we can put together a mood board for you.

Your Role

What we will do

STEP 3

User Testing

Sharing the prototype with prospects to understand user satisfaction, errors, learnability, effectiveness and willingness to pay.

Your Role

What we will do

STEP 4

Design handoff

We don’t provide software development services, but we make sure your developers have all they need to implement the product we’ve designed.

Your Role

What we will do

Frequently asked questions

MVP stands for a Minimum Viable Product. It is a product or service that is designed and ready for proof of concept with early customers. It’s often a product that will be adapted and improved over time once the product has gained traction and sales. Once an MVP becomes popular and proves it can gain market share, it can be developed into a product that is mass-produced and marketed across a wider market.

  • Conduct market research. If you don’t have a product people actually want, you shouldn’t continue past this step. Typically, you want to find a need that already exists instead of trying to create a need where there is none.
  • Determine an appropriate value for your application. People won’t invest in things they don’t perceive as having any value. Find the balance between not underselling yourself and delivering something customers believe is worth what you’re charging or more.
  • Focus on the features that people want most. An MVP doesn’t need to be perfect. It just needs to be something that provides the features your target customers want and will use.
  • Launch your product once you determine it fills a need. Even though it’s only minimally viable, it needs to be easy to use and have a purpose.
  • Improve your product based on the feedback you receive from users. This valuable feedback helps you refine the application so it begins to attract more users and data you can study for future product development.

There isn’t one correct way to answer this question because the cost of minimum viable product design depends on many variables, including the scope of work, complexity, timeline, rate of the design team and type of engagement. 

Designing a new product from scratch would take 6-8 weeks depending on the complexity and feedback. During the engagement you will interact with the UX team for strategy, UI Team for branding and design; and Lead designers for direction to build a product that people want to use and pay for.

For efficient communication during our engagement, we use Slack, Whatsapp, Telegram, Zoom, Gmeet, Teams or any software you prefer. We do 1-2 stand-ups per week depending on the type of engagement and type of project.

You have to gather 4-5 prospects for user testing. We give users a list of tasks to accomplish on the prototype and then record their screen or ask for their feedback. If any inconsistencies are found during this testing it is fixed right away, so you get a product that is 100% user friendly. 

A brief description of the product you want to build is required. This document needs to include your target audience, competitors, value proposition, your solution. 

When we deliver the product, it is your responsibility to develop it. We will support you in the development process. Once your product is ready, launch it and get traffic to your product. Get feedback from your audience and keep improvising. We can help you to make design iterations based on user feedback. 

Launch an MVP that
your audience needs

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